We start with how people actually shop. We analyze real search behavior — internal queries, external trends, and buying patterns — then group products the way customers expect to find them.
02
Architect for Intent
We redesign your collection structure and internal links to reflect buyer intent. The result: better visibility, smarter filters, and collections that convert.
03
Deploy at Scale
With Attributes.co and our Shopify-native tools, we roll out clean URLs, schema, links, and layered content — fast. No brittle hacks. No bottlenecks.
04
Tune What Matters
SEO shouldn’t be static. We monitor rankings, visibility, and revenue impact — and adjust as behavior shifts.
05
Structure Your Product Data
Clean product data drives better discovery. We enrich and structure your attributes for stronger targeting across SEO, feeds, paid, and merchandising.
Sami Andras is a Senior SEO Specialist at GoDaddy with over 5 years of experience helping brands grow through data-driven search strategies. He also consults with ecommerce and SaaS businesses at Strategically.
Sam Franklin
Co-Founder & CRO
Sam Franklin is Co-Founder & CRO at Strategically, helping ecommerce brands grow organic sales through AI-driven SEO and content strategies.
Estelle Nagel
Head of Content
Estelle Nagel leads content marketing at Strategically, helping ecommerce brands scale with impactful content, smart PR, and SEO-driven strategy.
Rebecca Hey
Co-founder
Rebecca Hey is Co-Founder of Strategically, where she helps high-SKU Shopify stores scale with AI-powered SEO, structured data, and automated content strategies.
SEO that scales with your store — and your team
We front-load strategy and technical work, then shift to scalable execution. No bloated retainers, no endless audits — just a system that grows with you.
Phase 1: Strategy + Structure
From $3000 per month
Lay the groundwork with structure, strategy, and search intent.
What’s included?
Full URL-to-keyword mapping
Search intent clustering
Site taxonomy structure (menus, breadcrumbs, tags)
Technical SEO audit (Shopify/eCommerce)
On-page SEO (metadata, internal links, above-fold copy)
10–30 new collections created
Copy for 30–50 key pages
Fixes documented and implementation-ready
Phase 2: Compounding Growth
From $1500 per month
Ongoing content, metadata, and product data for SEO growth.
What’s included?
New collections to fill taxonomy gaps
On-page SEO at scale (metadata, copy, links)
Product data QA for SEO
Ongoing collections optimisation
Updated keyword mapping based on performance
10–30 new collections/month
Copy for 10–50 pages/month
200–500 metadata updates
* Your monthly rate depends on catalog size, number of URLs, and pace of implementation. * Most brands spend $3–6K/month for setup, then scale sustainably at $1.5–3K/month with 10–30 new SEO-ready pages monthly.
Hello 👋 I’m Sam, co-founder at Strategically
Book a free strategy call and we'll prepare a plan based on your data
“High-quality, search-optimized content saved us time while driving real traffic and sales results.”
Dr Dinuk Dissanayake, Founder
Correxiko
“Strategically AI completely transformed our visibility and how customers find our products online."
Leila Martin, Founder
Myova
"Transformed our product pages while saving us countless hours. More quality traffic and better sales."
Gregory French, Founder
Atlas Accessories
"With 350,000 products in our catalog, manual optimization was impossible. Strategically AI solved this in days, not years."
John Moore, Owner
Everything Truck Parts
FAQ
Is this only for Shopify stores?
Yes. Everything we build — from structure to delivery — is tailored for Shopify. It’s how we move fast, go deep, and deliver results at scale.
What makes your SEO system different?
We go beyond audits and decks. We handle the hard parts: intent mapping, site architecture, and automated rollout — all designed for large catalogs.
What is Attributes, and how does it support SEO?
Attributes is our Shopify-native tool for product data. It helps structure, optimize, and sync product content — powering better SEO, paid performance, and AI discovery.
What size catalog is this built for?
Typically 500–500,000+ SKUs. If your team struggles to keep pages optimized or product content accurate, you’re our kind of store.
Why does site structure matter so much?
Because SEO isn’t just about keywords. Structure determines what gets indexed, discovered, and clicked — especially in catalogs with thousands of pages.
Do I need a technical team to implement?
No. We implement everything for you, or give you exact documentation. Our Shopify-native delivery means no dev bottlenecks.
Do you offer long-term contracts?
Nope. We grow when you grow. Most brands stick with us for years — but you're never locked in.
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